Case Study – PIC Madagascar

Digitalization of Maritime and Port Services in Madagascar

PIC MADAGASCAR

The Madagascar Trade Information Portal (PIC) is a strategic tool made available to economic operators wishing to import, export, or conduct transit activities.

It centralizes all regulatory information, market rules, and procedures applicable to international trade, in full compliance with the requirements of the relevant public authorities.

By providing a unique, reliable, and fully digital access point, the PIC directly contributes to transparency and the smooth flow of trade, thereby strengthening the country’s competitiveness on the international stage.

Expertise Serving High-Impact Projects

To meet this challenge, MEDIANET partnered with the PIC team to deliver this high-stakes government digital transformation project — from UX/UI design to technical deployment and training of local teams.

By combining technical expertise, mastery of open-source technologies — particularly Drupal — and a deep understanding of institutional needs, MEDIANET successfully deployed a platform meeting the following key requirements:

  • Deliver an intuitive and accessible digital experience for diverse audiences (administrations, businesses, international operators).
  • Implement centralized, secure, and reliable access to regulatory and procedural data.
  • Ensure scalability and maintainability to keep the portal high-performing and adaptable over time.
  • Organize a large volume of information in a clear and structured way.
  • Integrate a powerful search engine and advanced filters to simplify navigation.
  • Enable fast and reliable updates to guarantee up-to-date content.
  • Maintain a high level of security in line with international standards.

“With the PIC, MEDIANET demonstrates its ability to design and deploy high-value digital platforms that drive economic development and international competitiveness.”

The Project

Project Name: PIC MADAGASCAR

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